Taking a Breather: Back in the New Year!
A Quick Note to Get You Through the Next Few Weeks
I’ll keep this one short and sweet—I’m feeling under the weather and taking some much-needed rest as we wrap up the year. While this week’s newsletter is lighter than usual, I’ll be back in January with fresh tips, trends, and insights to help you crush your social media strategy in 2025.
And here’s a reminder for all of us: it’s OK—and healthy—to take breaks throughout the year. Social media works for you, not the other way around. Step back when you need to recharge, and come back stronger when you're ready.
In the meantime, I wanted to leave you with a few simple tips to keep your content running smoothly during this busy holiday season:
Keep it personal: This time of year is perfect for sharing gratitude or reflecting on milestones. Let your audience see the human side of your brand.
Recycle your best hits: Save yourself some time and repost top-performing content from earlier in the year. Your audience probably hasn’t seen it all anyway!
Prioritize engagement over volume: If you're short on time, focus on responding to comments, DMs, and customer questions instead of posting new content.
Have fun with trends: Holiday memes, seasonal humor, or simple festive posts can go a long way in keeping your feed fresh.
Thank you for following along this year—I’m so grateful for your support! Wishing you a wonderful holiday season, and I can’t wait to bring you more content ideas in 2025.
See you in the new year!
xx
Alison