Welcome to The Grid Report…
A weekly newsletter that delivers a clear, step-by-step plan for creating fun, trending content that actually resonates with potential customers and drives that precious engagement.
The Grid Report is the solution for business owners who feel overwhelmed by Instagram’s ever-changing algorithm.
Here’s how we help:
Consider this Social Media 101. Each week, we dive into a key social media concept, including why it matters & how to best leverage it for your goals. We share examples of posts that really nail it and templates for you to create your own. You'll get b-roll ideas, hooks for copy, calendar topics, and trending audio to make your Instagram presence really sparkle.
Subscribe to get full access to the newsletter and publication archives.
What do we write about?
Waxing philosophical about social isn’t going to help you meet your targets. At The Grid Report, we deal in practical, hands-on content, delivering templates and tangible ideas for you to replicate. Our goal is to help you create high-quality content as efficiently as possible. Think of me as your social media insider — I sift through the online chatter to pull the content ideas that will work best for your business. You’ll need a general understanding of Instagram and how to create/post content — but I'm here to provide weekly aim and strategic guidance.
Who’s Alison?
Alison has worked in marketing for the past 16 years, most recently as the CMO of Color Factory.
With a unique blend of creativity, strategic thinking, and a deep understanding of consumer behavior, she identifies key market trends and consumer preferences on social channels. Alison leverages these platforms and innovative digital marketing tactics to expand a brand's reach and create a strong, consistent online presence that cuts through the noise.
Pricing Info
FREE: Weekly educational content (e.g., what is b-roll, how to edit photos, what influencer kit to buy, etc.).
PAYING: $10 per month or $100 per year. Each newsletter includes a weekly guide for what EXACTLY to post (three trends to recreate) along with tips for b-roll, hooks, and finding trending audio. You also receive content topic ideas with templates for copy.
Expense Your Subscription
Consider expensing The Grid Report for your business. If you do so, we recommend the yearly subscription for the best value. (It’s a write-off!)
